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Independent label · Coming to Detroit

PHASE INDEX

A brand identity direction for an independent record label coming to Detroit. PHASE INDEX translates rhythm, signal and classification into acid-green graphics, a geometric wordmark and coded typography. The identity is designed to carry future releases, label communications and digital announcements while keeping a consistent visual signature. Release and event applications shown are design previews.

PHASE INDEX — opening PHASE INDEX — concept PHASE INDEX — identity system PHASE INDEX — sound and community PHASE INDEX — physical signal PHASE INDEX — print applications PHASE INDEX — digital applications PHASE INDEX — closing

Creative direction: heri port / Clef Studios. AI-assisted identity development and concept imagery.

View the published project on Behance ↗