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Coastal retreat · Colombia

SEREIN

A brand identity proposal for a coastal retreat envisioned in Colombia. Under the proposed site name Cala Serein, the direction brings together sea-green ink, warm neutrals, fine serif typography and tidal linework. The system extends from a quiet digital arrival to room keys and guest stationery, expressing a slower, more considered experience of hospitality.

SEREIN — opening SEREIN — concept SEREIN — identity system SEREIN — coastal setting SEREIN — interiors SEREIN — material details SEREIN — print applications SEREIN — digital applications SEREIN — closing

Creative direction: heri port / Clef Studios. AI-assisted identity development and concept imagery.

View the published project on Behance ↗